I love cutting through the noise, uncovering the right problems to solve, and turning complexity into clear, grounded, meaningful solutions. If that sounds like the kind of designer you’re looking for, I’d love to get to know you.

Companies I had the pleasure to work with




WORK
Because my gut tells me you’re not here just to read another case study. You’re trying to understand how quickly I can create value for your customers, your team, and your business.


Consulting for Evonik's Porphyrio business unit — building a connected digital product portfolio to support animal nutrition and help conquer the livestock market.


Agency work strengthened my ability to quickly understand unfamiliar domains, adapt my approach, and deliver high-quality solutions within changing requirements and timelines.


Working in a fast-growing SaaS environment taught me that good design is about making the right trade-offs. I balanced best practices with the need to ship quickly, aligning product ambition with engineering realities and business priorities.


Building an early-stage product requires creating structure where none exists. I shaped product strategy, validated assumptions, and turned ideas into features people want to use, strengthening our product-market fit.
PROCESS
I don’t follow a fixed method. I follow the problem — and adapt the process around the team, the context, and the decisions that actually need to be made.
01
Surface assumptions, name the stakes, and get the team pointed at the same thing.
02
Sketch, prototype, and talk to users to expose what the brief couldn't and to pin down a defensible direction.
03
Make the call, document the reasoning, and make it easy for others to challenge it or build on it.
04
Design for what you'll measure. Instrument the release, close the loop with real usage, and let evidence — not opinion — shape the next iteration.