Product Designer.

I love cutting through the noise, uncovering the right problems to solve, and turning complexity into clear, grounded, meaningful solutions. If that sounds like the kind of designer you’re looking for, I’d love to get to know you.

Portrait of An-Sofie Rombouts

Companies I had the pleasure to work with

Care Property Invest logo
KBC logo
Telenet logo
Borgr logo

WORK

How I design across contexts.

Because my gut tells me you’re not here just to read another case study. You’re trying to understand how quickly I can create value for your customers, your team, and your business. 

Current Focus
B2B SaaS, Energy
Experience
7 years
Based
Antwerp (EU), Remote

PROCESS

I’m not going to explain you the double diamond.

I don’t follow a fixed method. I follow the problem — and adapt the process around the team, the context, and the decisions that actually need to be made.

01

Frame

Surface assumptions, name the stakes, and get the team pointed at the same thing.

02

Explore

Sketch, prototype, and talk to users to expose what the brief couldn't and to pin down a defensible direction.

03

Decide

Make the call, document the reasoning, and make it easy for others to challenge it or build on it.

04

Ship & learn

Design for what you'll measure. Instrument the release, close the loop with real usage, and let evidence — not opinion — shape the next iteration.